In December 2013, CDP (formerly known as the Carbon Disclosure Project) issued Use Of Internal Carbon Price By Companies As Incentive And Strategic Planning Tool, which reported 27 major companies in the U.S. are including the "cost of carbon" in their long-term financial plans. "Addressing climate change will be both a business cost and a possible business opportunity, regardless of the regulatory environment," the report noted. The companies, which include ExxonMobil, BP, Walmart, Xcel Energy, Walt Disney and Google, have internally set carbon pricing between $6 and $60 per metric ton.
Formed in 2000, CDP administers a questionnaire to public companies about their greenhouse gas emissions. In 2013, 1,000 U.S. companies disclosed greenhouse gas emissions and climate change data and risk information through CDP. The organization says that 54 percent of world market capital now discloses through CDP and that the data collected "provides the financial community with information to help drive investment toward a low-carbon and more sustainable economy."