The Value of Water Coalition has introduced its new education campaign and toolkit: “What’s the Value of Water?” Using striking images, the campaign aims to shine a light on water, the precious but often invisible resource.
The toolbox materials were collaboratively developed by Coalition members, including water and wastewater utilities as well as water industry associations, and draw from decades of experience in communicating the value of water. They are available for free to any organization working to raise awareness about the importance of investment in water infrastructure and water resources.
The toolkit provides billboards, outdoor advertisements, print advertisements, bill stuffers, conference banners and shareable social media graphics. There is space to place a utility’s logo and website on the materials to help connect the dots between the Value of Water message and water service in the local area.
Download toolkit materials: www.thevalueofwater.org.