On Tuesday, October 1, AMWA joined with other members of the Value of Water Coalition, to launch a new campaign to inform Americans about the value of water and the challenges facing water infrastructure.
To bridge the gap between the public’s recognition of water’s importance and their understanding of the need for sound infrastructure to provide it, the Value of Water Campaign will employ online content sharing and social media. The campaign is anchored by the website www.thevalueofwater.org, which aggregates the latest news and information on water-related issues. This information is then distributed through the Coalition’s Value of Water social channels. Also, new content and information about water and water infrastructure will be regularly distributed online through videos, infographics and Slideshare decks. In addition to the website, the campaign can be found on Twitter at@thevalueofwater, on Google+ at thevalueofwater, on YouTube at thevalueofwater, on Flickr at thevalueofwater and Slideshare at valueofwater.
The Coalition comprises leading organizations responsible for ensuring the safety, reliability and sustainability of the nation’s water, and the campaign marks the first time such a broad group of water businesses and nonprofit associations has come together as a single voice. Members include AMWA, American Water, AWWA, CH2M HILL, MWH Global, NACWA, NAWC, United Water, U.S. Water Alliance, Veolia Water, WEF and Xylem Inc.